Defining Enterprise Data and Analytics Strategy (Hardcover)

Pragmatic Guidance on Defining Strategy Based on Successful Digital Transformation Experience of Multiple Fortune 500 and Other Global Companies

Author: Prakash Sah

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This is the first of its kind book that describes key elements of enterprise data and analytics strategy, and prescribes a pragmatic approach to define the strategy for large enterprises. The book is based on successful digital transformation experience of multiple Fortune 500 and other large enterprises. It is estimated that more than 50% of data and analytics initiatives fail globally because of the inherent complexity of such initiatives. Some of the questions that enterprises struggle with are: How to define enterprise data and analytics strategy? What are the key elements that should be considered while doing so? Why one-size-fits-all approach does not work for all enterprises? How to align data and analytics initiative with the business strategy of the CEO? How to establish a futuristic technology and architecture foundation, given the exponential rate of innovation in data and analytics technologies? How to define the right data and analytics organization model? Why data and analytics organization and processes need to be different from other functions? How to manage organizational change to ensure success of data and analytics initiative? How to define a business value measurement framework and calculate ROI from data and analytics initiative? What are the key skills required in a data and analytics leader to wade through political and other challenges of a large enterprise? This book will help executives, chief digital/analytics officers, data and analytics professionals, and consultants, in answering the above questions. It will help them in addressing various dilemmas that they face every day and making their enterprises data-driven.

About the Author

Prakash Sah has three decades of multi-faceted consulting and leadership experience in data and analytics. His experience spans across multiple industries and cultures. While working in 13 different countries, he helped CXOs and other leaders of many Fortune 500 companies in defining their enterprise data and analytics vision, strategy, and roadmap.

Prakash has been invited as speaker/panelist at various international conferences and innovation events. He has also been delivering guest lectures at few B Schools. He has been mentoring many students and professionals in academia and industry respectively. He has authored various papers and articles on enterprise data and analytics.

Prakash is a mechanical engineer from IIT Kharagpur and an MBA from IIM Calcutta – two premier institutes in India. He is currently working as Managing Partner at TCS (Tata Consultancy Services), one of the world’s leading consulting and IT services MNC. Prakash is based out of Thane in Mumbai metropolitan region, India, where he stays with his wife and two daughters.

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